Apollo Marketplace
Scoll down
project overview
Description
Apollo Marketplace is one of its kind, the first Solana-based NFT Marketplace which rewards both buyers and sellers for every single transaction that you make on our platform. Transacting over Apollo is simple to begin by swapping your SOL token in exchange for the $APOLLO token, which is our native currency and lets you do a great passive income. There are no hidden fees or any lock-up duration and moreover, you can unstack your $APOLLO token at any time!
Earning rewards in Apollo is simple, as we distribute 2% of every transaction made on Apollo Marketplace by converting it into APOLLO to further reward it to those staking $APOLLO.
Main objectives
There are primarily two objectives that we aimed to accomplish through our design process
1.
To build a robust brand image for the product to boost the brand’s reputation by rightly connecting to the target audience and establishing a great rapport.
2.
To bring more accessibility and adoptability in terms of crypto trading, which will further drive users to adopt the product and foster trust.
our Goals
1.
User Stories & User Flow
2.
High Fidelity Wireframe
3.
Prototyping, User Testing
4.
User Interface, Visual Design
Tools
Design process
1.
2.
3.
4.
5.
understand
Brief Breakdown
Research
Competitive analysis
define
User Persona
Empathy Map
ideate
User Flow Chart
Information Architecture
prototype
Hi-fi Wireframes
Visual Design System
test
Usability Testing
Making changes based on User Feedback
Understand
1.
Brief Breakdown
NFT (Non-Fungible Tokens) are a sort of digital asset that can represent a wide range of real-world objects ranging from music, art, video, or any gaming item. NFTs can be traded in Marketplaces, which are specially created as a special type of trading platform, which is very popular among users for trading cryptocurrency.
Like every technology that starts getting adopted, faces some of the other challenges, NFTs too are facing some issues. Currently, with the increased adoption of NFTs, they are facing a plethora of problems causing due to the slowdown of the network due to congestion and this pushed up the transaction fees for the users. Solana in this current scenario is one of the prevalent Blockchain protocols which fits in the role to solve all these issues plaguing NFT Marketplaces by enabling quick transactions due to its unique algorithm and unbelievable low gas fees.
Apollo Marketplace is one of its unique kind, first Solana-based Marketplace which rewards both buyers and sellers for every single transaction that is made on our platform.
2.
Research
We research thoroughly about the prevailing conditions in the market before ideating the product and conduct a detailed survey regarding what features are demanded by our users. We design our product in such a way that the shortcomings of existing platforms get conveniently eradicated and we create an optimal flawless product in the shortest possible timeline.
3.
Competitive analysis
We keep ourselves continuously updated with the ongoing trends in the world about the product, user behaviors, and our potential competitors.
We carefully analyze our competitor’s strengths and weaknesses in comparison to ours to find a gap in the market for our product. This lets us have a greater picture of the competition around us and helps us in emulating even higher success than our competitors and avoiding any possible failure.
define
1.
User persona
Harsh Parmar
Flight Navigator
Age
: 28
Status
: Single
Location
: Kuala Lumpur, Malaysia
about us
Harsh is a navigator, who is flying with a major airlines company based in Kuala Lumpur, Malaysia. Traveling the world over and collecting valuables is his passion since childhood, initially with his parents and later due to his work. Because of his passion for collectibles, he was introduced to the world of NFTs and brought a complete set of NFTs as collectibles. Since then he has been actively trading and collecting over Apollo Marketplace.
goals
- To become a good NFT trader, who can effectively trade at the global level.
- To collect all creative collectibles in form of NFT.
needs
- Looking for an NFT Marketplace platform where he can learn nuances of NFT trading.
- Wants to learn more effective trading from expert profiles.
Pain Points
- There are too many NFTs present from a wide range which sometimes confuses novice users.
- Take much time for a novice to learn to trade in NFTs.
personality
- Art Enthusiast
- Extrobert
- Cautions
2.
Empathy Map
Say
- An NFT’s value comes from its uniqueness and the extent it allows artists to earn from their creations.
- Since this Marketplace has all facilities to buy and sell, so I will be creating an account to start trading in NFTs.
thinks
- Being a part-time hobbyist this NFT platform would be great to showcase my art as an artist.
- Worried about whether my arts in form of NFTs would convince buyers or not?
does
- Researches on NFTs and Cryptocurrencies.
- Read articles, blog & watching video to understand NFT.
- Research on different NFT platforms.
feels
- What if I lose my money if I invest my money in NFTs, as I have heard many people had been duped in name of NFT?
- Will I get a good return on my invertments?
- Is it safe to trade on NFT platforms?
- This is the right time to dive into the NFT Marketplace, as I feel apart from my job, NFTs would provide me with some passive income.
ideate
1.
User Flow Chart
2.
Information Architecture
prototyping
1.
Hi-fi Fidelity Wireframes
Before moving to the actual design, it’s an industry standard practice to make wife-frame and start brainstorming your ideas keeping flow in mind. While creating the thought process, we keep client in loop for quick discussion and approval. This helps us to bring everyone on single page.
2.
Visual Design System
We define visual representation of the values and personality of your brand through our innovative designs.
Typography
Typography is the art and science of font style, appearance, and structure which creates harmony and consistency in a design. Hence, we used the font Integral & DM Sans which is simple and easily readable.
Integral CF
aa
Semi Bold
aa
Bold
display (Integral CF)
xxl
bold
96px
xl
Bold
64px
lg
bold
44px
MD
Bold
36px
sm
Bold
32px
xs
bold
28px
heading (Integral CF)
xxl
bold
40px
xl
bold
36px
lg
bold
32px
md
bold
28px
sm
bold
24px
xs
bold
20px
DM Sans
Aa
Regular
Aa
Bold
label (Integral CF & DM sans)
Paragraph (DM sans)
Paragraph (DM sans)
Colour
We use colors in such a way that it harmonizes perfectly with the UI/UX and looks relatable to the product attractively.
Main colors
#CE4197
#5B85E5
#EAE5F4
Other colors
#FFFFFF
#E4E0E2
#B1C3D5
#221E2D
#FAD94A
#E11900
#00E599
Gradient colors
1.
#CE4197 - #7B42D8 - #5B85E5 (Linear)
2.
#00E599 - #20AD9E - #0C6A88 - #1981AD (Linear)
3.
#B700E5 - #8020AD - #600C88 - #6C19AD (Linear)
iconography
We have used a range of recognizable and noticeable icons to communicate features and functionalities as the usage of recognizable and clear icons help in navigation as most users perceive images faster than words.
buttons
elements
Upcoming Launch
Aurory
ITEMS
999
PRICE
1.50 SOL
LIMIT
3 TOKENS
General Text content of upcoming launches goes here
test
1.
Testing on Potential Users
The phase of testing is somewhat relatable to beta version which is launched prior to the final launching of the product. Under this testing phase, we share the wireframe link to the potential people within our organization, who have vast knowledge and experience regarding product design.
2.
Making changes based on User Feedback
We collect those vital feedback from those users within our organization, who under the testing phase were given the link of wireframe. Further we evaluate the pros and cons of each feedback received from them in terms of applying them in practicality and how it can affect in functioning of the final product.
Actual
screens
Home page
Explore collections
Explore nft’s
NFT detail page
Profile setting
notification setting
